Seed funding for Local Food Enterprise

Seed Funding For Local Food

How do you get the seed money to get your local food enterprise started?

 

This is a challenge that a lot of entrepreneurs, grassroots solutionists and small farms struggle with. It’s tough to get the money needed to cover packaging, marketing materials, branding and packing space, to get up and running.

 

Whilst we’ve closed applications for The Local Food Startup Challenge this week, we’re still aiming to add some rocket fuel to the challenge entrants, and after the good people of StartSomeGood got in touch, we decided to do a webinar together to educate startup challengers about Crowdfunding.

 

Getting the seed funding to get the wheels moving is important, but there’s much better ways than getting bank loans, and with Crowdfunding growing around the world as a key way of seeding new and exciting projects from the grassroots, it’s time to take a look deeper at what the benefits are.

 

You can see the slides Tom Dawkins from StartSomeGood used for the webinar here:

Tom and I caught up after the webinar, and pulled out the Top 5 takeaways from the webinar:
  1. Use crowdfunding to connect with your first customers – offer them fair value on your rewards (such as 2 weeks of produce boxes), don’t see it as a donation.
  2. Share your story – connect with peers & wider community who care about the things you do and invite them to be a part of your journey.
  3. Don’t let making a video slow you down or intimidate you. It can be really simple, so long as it’s authentic and meaningful.
  4. Line up your first funders – do this before you launch so you launch with momentum.
  5. Graft & Reward – crowdfunding takes work, and can really benefit and propel those who put the effort in, especially when it’s backed by a great story and cool, unique rewards.

 

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We also prepared a round up of some of the nuggets from during and after the webinar which you can see here:

 

Once again, huge thanks to StartSomeGood for joining with us to support The Local Food Startup Challenge, and catalyse local food globally.

 

Are you’re keen to pursue a crowdfunding campaign to get seed funding for your project, but still not sure where to start? Get in touch and we’ll point you in the right direction!

 

 

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