We just made customer engagement really easy

Customers are the lifeblood of all local food enterprises, and we’ve just made it a whole heap easier to keep them engaged.

 

Sending emails to individuals or groups with Bucky Box used to be a manual process requiring you to copy & paste into your email client.

 

We know you spend a lot of time communicating and engaging with your customers, so today we’ve launched some big changes to make running your local food enterprise easier.

 

Check it out:

 

Bucky Box Software For Local Food Customer Engagement Email

 

What does this mean for you?

This new feature enables you to tackle individual and bulk email head on; create newsletters, send out account reminders, and more:

  • – this is a tool for better customer engagement
  • – it will save you time switching between applications
  • – you can focus on the message you’re sending rather than how you’re going to send it

 

Here’s our top tips on how to use the new customer contact functionality:

 

1) Filter Your Customers – use the Search bar or click on tags to filter your customer list, and simply check all the tick boxes you want or select all. You’ll note the mail icon will pop up and you’ll have speedy access to create a ‘mail-merged’ email.

 

Filter Database - Email icon - CRM for Local Food

 

2) Create Templates – most food distributors will want to keep their customers engaged with some kind of regular email newsletter, and will often want to bulk-email a group of customers with information like account balances. To do this, you can create any number of templates for your choice of events – we’ve added 3 to get you started:

  • – Your account is overdue
  • – Using your login for ordering
  • – Weekly Newsletter – what’s in your box this week

 

Use or create email and newsletter templates like Mailchimp - Contact solution for local food business

 

Essentially, yes, we’ve brought you the power of email marketing from within Bucky Box. Neat huh?

 

Newsletter Templates - Software for Local Food

 

 

3) Powerful Email, not spam – using your own email account for email marketing is a bad idea as very quickly you can get yourself blacklisted by the spam filters for bulk emailing people. We’re using a well reputable email service which will mean you’re not overloading your own ‘send limits’ of your email server.

 

No Spam

 

 

4) Export Customer Contacts – if you’re already using a service like Mailchimp or Benchmark, then you’ll need to regularly export updated customer lists. We put this functionality at your finger tips with a dropdown from the mail icon. Simply select the customers you wish to have the details for and click “Export Customer Details” – et voila – the .csv spreadsheet export will download for you.

 

You can also click “View as email addresses” to get a plain text collection of the emails which you can copy and paste into your own email client such as Google Mail, Outlook or Hotmail.

 

Email Icon Dropdown - Export Customer Information - Software for CSA Vege Box Scheme

 

More in the pipeline…

 

We’re excited by this new feature, and we hope you like it too, but we’re not done yet. Not by a long shot. We’re planning some pretty awesome additional features to this section – so keep your eyes peeled.

 

Finally we thought you might like a quick start guide to Email Marketing to go with you new feature, so seeing as the team at Mailchimp are so good at this stuff, here’s their Guide to Creating an Email Marketing Plan.

 

create an email marketing plan

 

We’d love your thoughts, ideas and feedback – drop us a comment below.

 

Roadmaps and Change logs

How do you have your say over the future of Bucky Box?

 

Roadmap

 

We want to spare you the technical jargon when it comes to software design and development, but we do highly value your feedback to help us build world class software for local food. Software for you.

 

Soon we will be releasing our change log which will help you keep tabs on the various improvements, fixes and updates that go on with Bucky Box week to week. Like all good new generation software, there are constant upgrades and improvements – they’re not rolled out in expensive new upgrades like Windows.

 

We have a extensive roadmap of features we would like to add to improve Bucky Box, but we still listen intently to what our community has to say – whether you’re a current customer, or someone looking to use Bucky Box in the future.

 

You can have your say in our Ideas Forum here.

 

We use the Ideas Forum to get your ideas and keep you updated on their progress, but also to allow our community to vote on them to help us prioritise those which help people the most. We highly recommend you jump in there and vote on other people’s ideas and have your own say.

 

We will be listening to your feedback and meshing it with our own knowledge gained from hundreds of conversations with local food entrepreneurs and distributors from around the world, to bring you the best possible software solution for local food.

 

Go to the Ideas Forum and share your ideas for Bucky Box now!

Ask Bucky Box…

Webinar Series - Software for Local Food

Hi folks,

 

We know that you may have heard about how software can help your local food enterprise, but you’re still likely to have some questions / doubts / ideas about what it can do for your local food service.

 

We’re putting together a webinar series to field some of those questions – they’ll be a series of small group webinars to maximise the amount of questions and feedback you’re able to get – likely 5 or 6 people on the call at a time. We’re grouping them into three distinct batches:

 

  • “Convince Me” – people / enterprises who are interested but have too many questions to spend the time learning a new system. You probably want to see the solution and ask questions before diving in.
  • “Lets Roll” – people / enterprises who have signed up for Bucky Box, but need a few questions answered to help them get set up. Whether it’s the language used, or how bits interact, you just need a little help to get started.
  • “Leadership Material” – people / enterprises who are getting into the stride of things with Bucky Box, but would like some hints and tips to get the most out of things. You don’t know, what you don’t know, right?

 

So, to that end, please drop us your details here – we’ll be in touch soon!

 

Bucky Box was an Award Nominee: Sustainable Entrepreneurship Award

Sustainable Entrepreneurhsip Award Bucky Box Software for Local Food

 

 

We don’t get up every morning wanting or expecting adulation. That said, it’s always nice to be acknowledged for the work you’re doing and sometimes it makes you feel like other people believe in your idea too.

 

This week we were delighted to hear from the Sustainable Entrepreneurship Award organisers that we have made it into the Top 5 for this global award which is in its second year :

The sea honours people and companies who are already shaping the world of tomorrow today. They work together with others towards a sustainable future and develop intelligent solutions for the environment and society through their regular business activities or through innovative processes and projects. They focus their resources and ideas on social and ecological innovations and, in doing so, take the idea of corporate social responsibility one step further.

 

We feel somewhat humbled to have made it to the top 5 from the 260 entrants. Sadly we couldn’t jump on a plane to be at the swanky awards ceremony in Austria to meet some of the people behind the remarkable ideas and organisations which are forging a better future.

 

We were nominated in the Development & Services category of the ‘Best Project’ award – we were certainly impressed by some of the other projects and enterprises merging from this space as well.

 

Here’s to raising a glass of something bubbly to all the awesome people around the world working on projects, businesses, and badly needed services to make the world a little (or a lot) better!

 

Here’s a short video to give you a little pep talk to make the world awesome:

 

Check out SEA online here and their facebook page here.

 

** WINNERS ANNOUNCED HERE **

Check it out! We were awarded a certificate for finishing in the Top 5!

Sustainable Entreprneurship Award Trophy

Featured on New Startups : Bucky Box helps farmers get fresh food on your plate

Bucky Box Features on New Startups

 

 

Shortly after our public beta release there was a flurry of interest and articles, but we were a little crazy with speaking to people about our software for local food.

 

In that time, the awesome New Startups online magazine covered our story, and we’ve never had the chance to point people their way till now. So, check out New Startups – they ‘collect a wide range of bright new ideas from around the globe with the intents of keeping you up to date on incredible emerging businesses, offering our reviews, and providing a place to meet & engage in discussions.’

 

READ THE BUCKY BOX STORY ON NEW STARTUPS

 

“It’s astonishing how much of our everyday uses are highly dependent on cheap oil. The food systems in our culture are without exception, and evolved over the last 30 years that is also centralized and fragile. More so then ever we face obstacles and challenges never seen before and will only be more overwhelming in the next 30 years without startups standing up and making new technologies to help, in relation to energy prices, population increase and environmental health.” READ MORE HERE

 

Sustainable Brands : ‘Taking Cues from Nature’ by Bucky Box

image courtesy of http://bit.ly/15xkKzd

image courtesy of http://bit.ly/15xkKzd

 

The food system is not a machine, but this is how we have treated it in the last 50 years.

→ tweet this story ←

 

With the growth of industrial food production, manufacturing and distribution, we have seen a vast range of short-term benefits and a swathe of longer-term challenges. The ramifications of this highly centralised food system can be seen in some of the well-documented symptoms: Nearly 35% of all food grown globally is wasted; we have a billion obese people in the world, and an almost equal number who go to bed hungry; and around 80% of the world’s hungry are involved in food production. Clearly something needs to change.

 

To understand how we will feed a growing population with decreasing resources and a changing climate, we must shift our mindset to understanding it is a living system. We can identify and create new opportunities for innovation by acknowledging it is a living system, and designing products and services for that reality.

 

The blueprint for a sustainable system already exists and indeed is all around us: After 3.8 billion years of R&D, nature has already solved many of the challenges we face, so if we can learn to take more lessons from the natural world we can design better solutions for our own society — doing well by doing good.

READ MORE AT SUSTAINABLE BRANDS HERE

 

 

Idealog feature The Local Food Startup Challenge

The very excellent New Zealand business magazine, Idealog, has an interesting mix of Technology, Startup & ‘Forward looking ventures’ flavour.

Idealog - March 2013

If you were to pick up a copy of the March edition, then flick your way through their interesting stories of New Zealand business innovation, and find your way to page 64, then you’ll find a page on our Local Food Startup Challenge.

We really like this story by Rebeka White (also deputy editor of the excellent Good Magazine) as it strikes a balanced tone about the wider aims of the Local Food Startup Challenge, and the benefits for startup food distributors, small farms & artisan producers.

Bucky Box in Idealog

We’ll update this article with a link to the article online when it’s published on Idealog’s site, so those of you who don’t get Idealog in your country can read the full article too.

In the meantime, follow Idealog on Twitter or Google+ for the best stories of innovative Kiwi businesses.