Social Enterprise Week is coming to New Zealand

We’re delighted to say Social Enterprise Week is about to happen in Wellington, New Zealand.

 

Social Enterprise Week New Zealand

 

 

This awesome series of events is up and running and tickets are available here.

 

You should also listen to this great in-depth interview on Radio New Zealand from the weekend which features our friends Enspiral, Loomio, Chalkle and ourselves:

 

 

Top 5 ways to find more customers : an overview of local food marketing guides

Have you ever wondered ‘how & where will I get more customers?’

 

We’ve been asked the question a fair bit recently by people & organisations around the world who are distributing food locally.  What with tough harvests in the UK, the supermarket price wars in Australia, the food stores the size of small towns in the US, austerity measures in Europe, and the gradual rising awareness of the benefits of local food in New Zealand – it can be tough to find new customers.

 

We decided to pull together our own e-book on this topic, but in the meantime, here’s a couple of sites which could be useful to get you started.

  1. Community Involved in Sustaining Agriculture (CISA) – as part of the ‘Be A Local Hero’ program, have developed a Marketing 101 for farmers and local food distributors. You’ll find a link to a PDF download – it’s a fairly in-depth guide to everything from establishing a brand, to working out new channels for your business.
  2. Making Local Food Work – a series of guides & toolkits for a wide variety of local food distribution models, developed to help you get started & get ahead.
  3. National Good Food Network – a database of research into business & finance behind local food distribution & farming.
  4. Minnesota Institute for Sustainable Agriculture – a solid guide for small farmers and distributors as to why & how to market locally.
  5. Lean Marketing – taking a somewhat different approach to marketing, this blog post advocates lean marketing – staying away from heavyweight strategic planning, testing ideas in small batches, and learning quickly.

 

Social Enterprise London (SEL) – many local food distributors are looking for triple-bottom line impact, and could benefit from the great resources that SEL create. Whilst not specifically focused on local food, they do have some good guides to smaller, more impactful business.

 

If you’re particularly interested in the USDA Marketing Manual – we’ve also uploaded here: USDA Marketing Manual 2012

 

We’d love to hear your thoughts & feedback on what’s worked and what’s not, to help build a guide for local food to build the movement around the world.  You can tweet us at @buckybox, or get in touch through Facebook.

#FoodRevolution Day is upon us!

Bucky Box is supporting Food Revolution DayToday, thousands of people around the world are taking to the streets, to workplaces, to schools, and to the internet, to celebrate Food Revolution Day.

 

“Food Revolution Day on 19 May is a chance for people who love food to come together to share information, talents and resources; to pass on their knowledge and highlight the world’s food issues. All around the globe, people will work together to make a difference. Food Revolution Day is about connecting with your community through events at schools, restaurants, local businesses, dinner parties and farmers’ markets. We want to inspire change in people’s food habits and to promote the mission for better food and education for everyone.”

 

Food Revolution Day was kicked off by the effervescent Jamie Oliver, who has been working hard since his early days as a celebrity chef, to train his passions on creating a better relationship between individuals, communities and food. We have a lot of respect for Jamie’s work on social enterprise projects such as Fifteen, Ministry of Food, and Kitchen Garden Project.

 

We decided we wanted to get involved, to lend our voice and our creativity to the Food Revolution, to support the vision of a global population which is better educated about food.  We joined Google, Spotify, IDEO, & Twitter, in pledging our company’s part in the food revolution – after all, we’re all about creating the tools for a better food system.

Bucky Box has pledged to be part of the Food Revolution - this year we'll be capturing the Farmer's Market through the lens.This year, we’ve committed to supporting better food in the workplace, and more food education for individuals in our networks.  We’re also wanting to train our creative talents on 19th May, on capturing the buzz in the local food movement.  We’re going to be out and about in Wellington, New Zealand, grabbing some of the excitement, colours, textures & delicious looking food at the Hill Street Farmers Market.

 

The only question left really, is ‘What are you going to be doing for Food Revolution Day?’.

How could you argue with a man this passionate about a better food system?

 

You can follow our day’s adventures on Facebook & Twitter – and we’ve fired up a Storify too to celebrate the #FoodRevolution internet action.

Locally sourced ingredients make up the topping for a #FoodRevolution Day celebration

Our photos of #FoodRevolution Day are up on Facebook here now.

 

Or, follow the Storify here, as it evolves:

[View the story “#FoodRevolution Day through the eyes of Bucky Box” on Storify]

#FoodRevolution Day through the eyes of Bucky Box

Celebrating the world wide day of action for better education about Food.Bring on the #FoodRevolution!!

Storified by Bucky Box · Thu, May 17 2012 23:46:05

Foodista
The media, celebrities, and the social networks are a’buzz with stories of the inaugural Food Revolution Day!
Food Revolution Day: Jamie Oliver hits 488 citiesFood crusader Jamie Oliver has succeeded in recruiting 800000 people to participate in his inaugural Food Revolution Day which is set tak…
Food Revolution DayThis Saturday, May 19, will be the first-ever global Food Revolution Day. I can not tell you how proud I am that we have more than 500 ci…
What are you doing for #foodrevolution day? Join me and @JamieOliver & stand up for real food!<http://foodrevolutionday.comGwyneth Paltrow
Check out the lovely @gennarocontaldo supporting #FoodRevolution day in London! http://foodrevolutionday.com http://pic.twitter.com/rRFEPiVDFood Revolution
In the U.S., more people die from diet-related disease every year than drugs, alcohol and war combined http://bit.ly/JVogMH #foodrevolutionRobyn O’Brien
sf.funcheap.com
Why a Food Revolution?
Jamie Oliver’s TED award speech.jamieoliver
RT @thelostescapist: @Live4TheMomentz "These fries taste…potatoey!" xD #bestmoment #foodrevolutionCaitlin DaSilva
Food Revolution Day, May 19jamiesfoodrevolution
What have YOU got planned for Food Revolution Day?
RT @jamieoliver: Check out the amazing #FoodRevolution menu at the UCLA cafeteria on may 19th!! http://pic.twitter.com/NeiujYwLPattycakes
Food Revolution Day Google Hangout With Jamie Oliverjamiesfoodrevolution
*siapin cangkul* RT @putisafira: @IDberkebun akan meramaikan #FoodRevolution #Jakarta http://yfrog.com/odi7cpFerry Arta Kusuma
Looking forward to getting stuck into #FoodRevolution Day here in NZ this weekend! Farmers Market Photography mission!! cc @FoodRevBucky Box
"I can not tell you how proud I am that we have more than 500 cities in 57 countries… standing up for real food." http://huff.to/JjpbIMFood Revolution
Remember this? http://bit.ly/crRiXe My buddy @JamieOliver is going global with it for @FoodRev Day on sat. U in?Ryan Seacrest
We partnered with Jamie Oliver’s first @FoodRev Day on May 19 to inspire change in food education. To learn more, visit http://bit.ly/HmW5ldChangeLab Solutions
Some amazing Food Revolutionary dinners happening across America this wknd for a lucky few. Hurry and grab your seat!! https://www.grubwithus.com/foodrevolutionJamie Oliver
Join @JamieOliver to bring back food education. $25 can educate a class. Host a dinner with cities worldwide May 19 http://foodrevolutionday.com/Food Revolution
RT @AlDmanii: Food revolution day ثورة الأغذية #uaeu #foodRevolutionUAEU #foodRev #foodRevolution http://yfrog.com/gyjmmvpjcute
43 milhões de crianças abaixo dos 5 anos estão com sobrepeso 19/Maio @FoodRev @jamieoliver farão um movimento #Foodrev http://pic.twitter.com/HeEfNlVgLucilia Diniz portal
Recipes abound throughout the Food Revolution Community!  Check out more on Jamie Oliver’s recipes page here: http://www.jamieoliver.com/recipes
Yummy thanks to @jamieoliver oh and the stolen/borrowed recipe book @claresandford #foodrevolution http://pic.twitter.com/KGW3SXszMichelle Sandford
Join the NYC Chinatown Dumpling Tour this Sat in support of Food Revolution Day! http://bch.me/xrvLX1 #foodrevolution #NYCDumplingMark Birch

Seedstock features Bucky Box on Sustainable Agriculture & Tech Startup Blog

We woke up on Tuesday morning to find Seedstock had published an article about Bucky Box’s work in the local food movement.

 

Our founder, Will, had chatted with their writers about our vision for mainstream organic farming, and a people & planet friendly food system, as well as filling them in on the social enterprise angle of our work, where we aim to support champions around the world who work on research, education, capacity building & awareness raising for a better food system.

 

Do take the opportunity to check out the article, entitled “NZ Social Enterprise Bucky Box to Simplify Distribution for Sustainable Farmers with Web-based Application

Read about how NZ Social Enterprise, Bucky Box, is enabling local food distribution through a web software applicationIf you’ve not read Seedstock before, and you have an interest in sustainable agriculture focusing on startups, entrepreneurship, technology, urban agriculture, news and research – then you should head on over to their site right now!

 

Big thanks also to all the people who picked up the article, and are sharing with their networks – a significant boost came from Food+Tech Connect and Slow Food USA through twitter!